In recent years, with the popularity of the SUV market, all major manufacturers are targeting this market segment. Tianjin FAW, which has 28 years of experience in manufacturing cars, also launched a new product, the D60, on the 28th of October, joining the SUV market. In competition.
Recently, China's mainstream media automobile alliance entered Tianjin FAW, which not only has a deeper understanding of the production process of Junpai D60, but also has the most intuitive understanding of Tianjin FAW's Toyota management model.
Aiming at the young market, the quality of service is upgrading. For Tianjin FAW, it is not easy to build a brand new brand. Especially in today's domestic automobile consumer market, it is becoming younger and younger. How to win the favor of young consumers has become the focus of various auto manufacturers. Dangren, deputy general manager of Tianjin FAW Auto Sales Co., Ltd. said that in the Chinese auto market, young consumers after the 80s accounted for 50%, and this figure is still on the rise. Compared with the products of Tianjin FAW, it is obviously unable to meet the demand of young consumers. For this reason, Tianjin FAW launched the Junpai D60 this year. According to the sales statistics of Tianjin FAW, 30% of the owners of the D60 are 30 years old. After the following 80s, Tianjin FAW's rejuvenation strategy has achieved initial results. In addition, Tianjin FAW has also relied on the experience of FAW Group for many years to propose a full-time care service and establish one-to-one exclusive services to enhance brand service to a new level.
In terms of products, Tianjin FAW has successively built and launched a new product development center, powertrain base, vehicle manufacturing plant and monitoring factory in recent years, which will provide the most powerful quality and technical support for all products of Junpai. . As the model factory of Tianjin FAW Learning Toyota Model and the production plant of Junpai D60, it has four advanced processes, including stamping, welding, painting and final assembly, and its design capacity is 150,000 vehicles per year. The "three no" manufacturing principles of "not accepting defective products, not manufacturing defective products, and not discharging defective products" ensure that Junpai D60 strictly follows the Toyota model in every manufacturing process.
From steel plate to whole vehicle Tree quality benchmark As the first step in production, the stamping process largely determines the quality of the product. According to the party's introduction, the Chunpai D60 adopts the H-Body body, which applies a large number of integral stamping forming technologies, and adopts a reasonable total body block to strengthen the overall body. In order to ensure the precision of stamping and the quality of the surface of the material, Tianjin FAW adopts offline cleaning method for the raw material sheet. The two offline cleaning machines are manufactured by American Atlas Technology Co., Ltd., and the cleaning speed and cleanliness are more fully than before. Guaranteed, can effectively improve the stamping efficiency, and provide a strong guarantee for the birth of the Chunpai D60 perfect body.
In the application of coating technology, the iron removal device on the pretreatment line adopts the method of torrent spray + hydrocyclone separation + Paka drum filter, which can separate the iron powder and other impurities and process the process. The water is recycled to achieve water saving and environmental protection.
It is understood that in the assembly process of the Junpai D60, the AGV automation robot will follow the program setting trajectory and seamlessly overlap with the car body, saving manpower on the one hand and precision and quality on the other hand. For the process involving the torque value, a fixed-torque wrench is used, and there is no torque item for manual operation to ensure assembly accuracy and 100% pass rate. In the production process of Junpai D60, each car has a file and a QR code to ensure that the operation is controlled throughout, which not only ensures the integrity of the data record, but also achieves accurate traceability. After each car is assembled, it must undergo a rain shower test of “rainstorm levelâ€.
Introducing the Toyota management model to enhance the brand's soft power Continuous improvement is one of the foundations and guiding ideology of Toyota's production methods, and the practice of this guiding ideology is talent support. On the basis of consolidating the advantages of existing vehicles, Tianjin FAW exchanged with Tianjin FAW Toyota. Before the start of the new plant, it invited 8 Toyota staff as support experts in stamping, welding, painting, final assembly, inspection, rating and equipment. Departments, logistics and other departments to control the details. At the same time, Tianjin FAW Toyota also regularly dispatches key personnel to train and guide the factory staff. At present, Tianjin FAW has established a team of highly qualified employees, forming a three-dimensional training system for class leaders, squad leaders and employees to ensure that every employee can learn well.
In order to deepen the spirit of “continuous improvement†into the minds of each employee, the new factory has formed a “creative work proposal†system. In the bulletin board of each workshop, the employee's commendation announcement on process and process improvement can be seen everywhere.
In the management philosophy of the Toyota system, emphasis is placed on the importance of detail to quality. There are several buttons at each station of the final assembly line. When the operator finds the problem, he has to wait for one stop, two calls and three waits. The first step is to stop the operation, the second step is to call, the relevant team leader to solve the problem, and the third is to wait, and wait until the problem is solved clearly before proceeding. In this way, the defective product will not flow to the next station, and the quality can be ensured in the process.
When Toyota experts visited Tianjin FAW, they once commented that the new factory is the best factory in the world to learn Toyota. If the product is the hard power of a company, then the production system is soft power. This strength is invisible and intangible, and it is also the core competitiveness that others cannot surpass.
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